Myprotein Impact Whey vs Bulk Pure Whey Protein

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If you’re a US buyer, choose Myprotein — Bulk doesn’t ship to the United States. For UK buyers, the two are closely matched: both are Informed Sport certified whey concentrates at near-identical per-serving prices. Myprotein wins on flavour range (50+ vs 30+); Bulk wins on ingredient transparency. The honest answer is most UK buyers won’t notice the difference between them once they’re past the brand choice.

Best for US + flavour range

Myprotein Impact Whey

21–23g protein per serving. Whey concentrate. Informed Sport certified. 50+ flavours — the widest catalogue in the certified category. Ships to the US.

Check current price on Amazon →
Best for UK transparency

Bulk Pure Whey

21–23g protein per serving. Whey concentrate. Informed Sport certified. Transparent ingredient labelling. UK/EU only — no US shipping.

Check price on Bulk.com →

At a glance

  • Both are whey concentrate at 21–23g protein per scoop, both Informed Sport certified
  • Myprotein ships to the US from domestic fulfilment; Bulk ships UK and select EU only
  • Myprotein has 50+ flavours; Bulk has roughly 30+
  • Bulk publishes more transparent ingredient information per product
  • Both run frequent sales — actual per-serving cost depends heavily on which is on sale when you buy

Head-to-Head

Myprotein Impact WheyBulk Pure Whey
Protein per serving21–23g21–23g
Protein typeWhey concentrateWhey concentrate
CertificationInformed SportInformed Sport
Flavour count50+30+
Ships to USYes (us.myprotein.com)No (UK and select EU only)
Founded20042006
OwnerTHG (The Hut Group)Independent
Bag sizes available1.1lb to 11lb500g to 5kg

Myprotein Impact Whey

The data: 21–23g protein per scoop (varies by flavour), approximately 103 calories per serving. Whey concentrate. Informed Sport certified — every batch tested for banned substances and label accuracy. From us.myprotein.com, May 2026: 5.5lb at $70.99 on sale, working out to roughly $1.29 per serving. Available in 50+ flavours including unusual profiles.

Who it’s for: Anyone outside the UK who wants Informed Sport certified whey at the lowest per-gram price. Anyone who wants flavour rotation across a long catalogue. High-volume buyers who finish large bags quickly.

The honest critique: Concentrate has 3–4g lactose per serving — choose Impact Whey Isolate if lactose-sensitive. Brand-direct pricing swings dramatically between sale and non-sale periods — buying off-sale is a mistake. Some flavours are widely loved, others widely panned; read recent reviews before committing to a 5.5lb tub of an unfamiliar flavour.

Myprotein Impact Whey on Amazon →

Bulk Pure Whey

The data: 21–23g protein per scoop, whey concentrate. Informed Sport certified. Bulk (formerly Bulk Powders) was founded in 2006 with the same UK direct-to-consumer model as Myprotein. Bag sizes range from 500g to 5kg. UK and select EU shipping only — no US distribution.

Who it’s for: UK buyers who want the transparency of Bulk’s ingredient labelling — every product page shows exact ingredient quantities, with no proprietary blends. Buyers who want a slightly cleaner alternative to Myprotein’s product range. High-volume UK buyers buying 5kg bags during sale events.

The honest critique: No US shipping is a hard constraint — if you live in the US, this product is not available to you. Smaller flavour range than Myprotein. Per-serving cost is similar enough to Myprotein that the choice between the two for UK buyers usually comes down to which one is running a better sale on the day you buy.

Check price on Bulk.com →

Which Should You Buy?

Choose Myprotein if

  • You’re a US buyer (Bulk doesn’t ship to you)
  • You want the widest flavour range in certified whey (50+)
  • You want to stack flavour rotation across a long catalogue
  • You’re an international buyer outside the UK/EU
Check Myprotein on Amazon →

Choose Bulk if

  • You’re a UK buyer and Bulk is running the better sale that day
  • You want transparent ingredient labelling with exact quantities
  • You prefer a smaller catalogue with cleaner formulations
  • You buy 5kg bags and want their large-bag pricing
Check Bulk.com →

FAQ

Does Bulk ship to the United States?

No. Bulk (formerly Bulk Powders) is a UK direct-to-consumer brand that ships within the UK and to select EU countries. They do not have US distribution. US buyers seeking a similar low-cost Informed Sport certified whey concentrate should choose Myprotein, which ships to the US from domestic fulfilment via us.myprotein.com.

Is Myprotein better than Bulk?

For US and most international buyers: yes, by default — Myprotein actually ships to your country. For UK buyers, the two are closely matched. Both are Informed Sport certified whey concentrates at similar per-serving prices. Myprotein has the wider flavour range. Bulk is often preferred for ingredient transparency.

Which has the better flavour range?

Myprotein, decisively — 50+ flavours including unusual options like Salted Caramel, Mocha, and Maple Syrup. Bulk’s catalogue is smaller but covers the standard chocolate, vanilla, strawberry, and cookies-and-cream profiles. If breadth matters, Myprotein wins.

Are both Informed Sport certified?

Yes, both Myprotein Impact Whey and Bulk Pure Whey are Informed Sport certified — meaning every production batch is independently tested for banned substances and label accuracy. Informed Sport is the certification most relevant to drug-tested athletes. See our safety testing guide for the full breakdown.


Last reviewed: by the protein.supply editorial team.